Understanding the Effects of Smart-Speaker-Based Surveys on Panelist Experience in Immersive Consumer Testing.

Foods · 2023 · PMC10341296 · PMID 37444274

Europe PMC DOI

hedged sentence

0.0560

closest p · 1.1× alpha

0.0560

boldest claim

The sentences

marginally significantp = 0.056so close (0.05 < p ≤ 0.1)

A marginally significant difference was found for Affective Value between these participant groups (z = 1.91, p = 0.056, two-tailed; drop: X = 6.3 ± 0.3; no drop: X = 5.7 ± 0.2), while no difference was observed for Purposeful Intent (z = 0.85, p = 0.395, two-tailed; drop: X = 6.3 ± 0.2; no drop: X = 6.1 ± 0.1).

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