Moreover, the results of the current thematic analysis also evidenced Theme 6 ‐ Threats to Information Integrity and Societal Impact , which collects discussions about potential threats of deepfake, evidencing an increasing trend from 9% in older discussions to 14% in recent ones, so indicating a growing concern people have regarding the potential misuse or threats posed by deepfake technology.
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The public mental representations of deepfake technology: An in-depth qualitative exploration through Quora text data analysis.
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