Cognitive dissonance and psychological contract violation in sports fan loyalty under scandal events.

Sci Rep · 2026 · PMC12877082 · PMID 41519918

Europe PMC DOI

hedged sentence

0.0710

closest p · 1.4× alpha

0.0710

boldest claim

The sentences

marginal significancep = .071so close (0.05 < p ≤ 0.1)

Further analysis revealed that cognitive dissonance significantly positively predicted anger (β = 0.338, t = 6.21, p < .001), supporting hypothesis 2a; However, the positive prediction for shame only reached marginal significance (β = 0.136, t = 1.81, p = .071), partially supporting Hypothesis 2b.

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