Effects of different discount levels on healthy products coupled with a healthy choice label, special offer label or both: results from a web-based supermarket experiment.

Int J Behav Nutr Phys Act · 2013 · PMC3668240 · PMID 23680347

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a positive trendno p-value reported

Results indicated a positive trend between the proportion of healthier products purchased and higher discounts, however, these differences were not statistically significant.

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