Beauty is in the belief of the beholder: cognitive influences on the neural response to facial attractiveness.

In general, the non-parametric correlations (Spearman’s rho) for attractiveness ratings between the first and second presentation for each trial type were all highly significant (all P < 0.001). 5 Changes in LPP amplitudes and self-reported attractiveness from first to second presentation are shown in Figure 4 .

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That ANOVA produced a main effect of trial type [ F (2,38) = 328.49, P < 0.001, η p 2 = 0.95], a marginally significant effect of repetition level [ F (1,19) = 3.33, P = 0.08, η p 2 = 0.15] and a marginally significant interaction between trial type and repetition level [ F (2,38) = 2.42, P = 0.10, η p 2 = 0.11].

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