Effectiveness of an intervention to facilitate prompt referral to memory clinics in the United Kingdom: Cluster randomised controlled trial.

National statistics about the people on dementia registers and our finding of highly significant increases in referral rates since the year before baseline in both groups suggest the successful drivers of behaviour change were multifactorial and likely to include national strategies (UK National Dementia Strategy and the Prime Minister’s challenge on dementia) and societal change with an increase in publicity about dementia in the national media, which can be considered as large and continuing interventions.

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