Integrating self-determined needs into the relationship among product design, willingness-to-pay a premium, and word-of-mouth: a cross-cultural gender-specific study.

Finally, the Kaiser-Meyer-Olkin (KMO) for both samples were above the recommended threshold value of 0.6 (Pakistan=0.816 and China=0.810), and the Bartlett’s test of sphericity was highly significant for both samples (χ 2 [356]=11,171.819, p <0.05; χ 2 [444]=14,286.641, p <0.05).

also in 132,142 other papers