While the result is marginally significant in our study, it is congruent with previous evidence (Glaholt and Reingold, 2011 ; Atalay et al., 2012 ; Milosavljevic et al., 2012 ) suggesting that higher attention to a product is driven by enhanced interest (Fink et al., 1996 ), thus leading to enhanced preference.
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More Than Meets the Eye: The Impact of Materialism on Information Selection During Luxury Choices.
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