In this context, there is an increasing trend among fruit distributors to include sensory claims on fruit packaging.
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Consumer Information Needs and Sensory Label Design for Fresh Fruit Packaging. An Exploratory Study in Spain.
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Other texture attributes, such as mealiness and crunchiness, were selected only for pome fruit (between 30–45% of consumers) ( Figure 2 E), while astringency level was the least chosen attribute, and was only somewhat significant for stone and pome fruit ( Figure 2 B,C).