Why Do Consumers Intend to Purchase Natural Food? Integrating Theory of Planned Behavior, Value-Belief-Norm Theory, and Trust.

Nutrients · 2021 · PMC8229563 · PMID 34205879

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highly significantno p-value reported

Results The standardized item loadings of all study variables vary from 0.70 to 0.98 ( Table 1 ), thus being highly significant.

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