Food on the Move: The Impact of Implied Motion in Pictures on Food Perceptions through Anticipated Pleasure of Consumption.

The remaining direct effects of motion on appeal ( B = 0.09, SE = 0.09, t (153) = 1.03, p = 0.306, d = 0.163) and taste perception ( B = 0.03, SE = 0.11, t (153) = 0.25, p = 0.802, d = 0.04) were not significant, but there was a marginally significant remaining direct effect of motion on healthiness perception ( B = −0.13, SE = 0.08, t (153) = −1.68, p = 0.096, d = −0.266).

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