Peers for the fearless: Social norms facilitate preventive behaviour when individuals perceive low COVID-19 health risks.

PLoS One · 2021 · PMC8659684 · PMID 34882685

Europe PMC DOI

hedged sentence

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highly significantp < .001actually significant

This difference in the average marginal effects (AMEs) is highly significant according to a Wald test (-.11 SD, p < .001, 95% CI [-.13, -.08]), which provides strong evidence that smaller individual concerns about health risks imply a larger effect of social norms on preventive behaviour, supporting H4.

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