The Interaction between Message Sensation Value and Food Neophobia in Communication about Insect-Based Foods: An Experiment with Italian Consumers.

Nutrients · 2022 · PMC9823528 · PMID 36615852

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highly significantno p-value reported

Besides being highly significant, neophobia also shows a very large effect size (0.193 for raw insect and 0.174 for processed insect-based food).

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