The hidden arrow in the FedEx logo: Do we really unconsciously "see" it?

Cogn Res Princ Implic · 2023 · PMC10317936 · PMID 37395853

Europe PMC DOI

hedged sentence

0.0580

closest p · 1.2× alpha

0.0580

boldest claim

The sentences

only marginally significantp = 0.058so close (0.05 < p ≤ 0.1)

Unlike previous experiments, the main effect of prior knowledge is now only marginally significant [prior knowledge : F(1,206) = 3.633, p = 0.058, η 2 p = 0.017], and cue congruence was not significant; cue congruence: F(2,412) = 0.757, p = 0.451, η 2 p = 0.004].

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